Do you own event lighting equipment? Capitalize on it! Learn about opportunities with event franchises and how your experience makes you a great candidate.
U.S. Events Market Surging
Now that the pandemic is in the rearview mirror, event franchises are booming. The event market in the U.S. is forecast to generate $538.6 billion by 2030, according to Allied Market Research. Experts predict the entertainment segment of the industry to thrive and generate a compound annual growth rate of 13.9% from 2021 to 2030.
Finding the Right Event Franchise
Given the current market projections, an event franchise is an advantageous choice if you have a background in event planning or photography. Having experience with event lighting equipment is also great because it can help set the tone for an event and allow a photographer to capture the perfect shot of the guest of honor. Event planners are detail-oriented, focused, and driven. They excel at relationship-building and networking. Good listening skills and attention to budget will ensure your event exceeds customer expectations.
When choosing to invest in an event franchise, you’ll want to do your research and pick a brand that fits your lifestyle and financial goals, and where you can leverage your event lighting equipment knowledge. Focus on franchises with high demand and streamlined operations. Make sure your final choice offers the training and tools you need to help customers make memories that will last a lifetime. It’s a good idea to pick a business model that fits your work style, and the initial investment cost needs to meet your expectations.
There are a wide variety of event franchises to explore. Here are a few options to consider:
Catering. If you’re tired of the daily grind of a restaurant kitchen, a catering franchise may be the answer. As a caterer, you have the flexibility to pick and choose your clientele, which allows you to build a schedule that works for you.
You’ll need a kitchen that meets safety guidelines and can cook for a crowd. To gain a foothold in the catering industry, it’s necessary to launch an omnichannel marketing initiative focused on promoting your business and generating positive reviews.
Children’s parties. A kid’s birthday party franchise has potential — if you enjoy herding cats. Joking aside, hosting children’s birthday parties is big business. The days of Pin the Tail on the Donkey are long gone, and parents shell out cash for inflatables, gourmet cakes, and full bars to entertain adult guests. There are several franchise opportunities for kids’ parties, including entertainment centers, mobile-themed parties, and children’s party planning services.
Helping people celebrate birthdays is rewarding, but there are some drawbacks. Children’s entertainment venues require brick-and-mortar locations and equipment, which can be costly. Navigating all the red tape required to work with children can also be a chore.
Party equipment rental. A party equipment rental franchise gives you the ability to have a hands-off approach to the event. After delivering the equipment and helping with setup, your job is done until the event ends. It’s a simple business model and allows you to serve the people in your local community. While many equipment rental franchises have a storefront, it’s not necessary, especially if you offer delivery.
The party equipment rental market is crowded and competitive. To stay ahead of the competition, you’ll need to analyze the market to find a niche.
Wedding and event planning. Helping people make memories is a lucrative and in-demand service. In 2021, there were more than 1.9 million weddings in the U.S., and the average cost of a wedding was $27,063, according to The Wedding Report Inc. Brides and grooms are willing to spend big to make their wedding memorable. Focusing on weddings and events alike provides a year-round business model, with the majority of work done from a home office.
Begin Your Next Chapter Today
If tapping into the wedding and event planning market sounds like a good fit, find an ideal partner with Complete Weddings + Events. We are the only franchise in the party and event services sector to land a coveted spot on Entrepreneur magazine’s Franchise 500 in 2022.
Complete Weddings + Events is an all-in-one wedding and event planning franchise devoted to helping organize many of the details for weddings and special events. Our franchise owners help brides, grooms, and event hosts by providing photography, videography, lighting, DJ services, coordination and photo booth. We customize and design service packages to meet the needs of our customers on any budget.
Complete Weddings + Events can help you learn about franchising. For a low initial investment starting at just $56,820, which includes a discount as part of our incentive program, you get a business with brand recognition and the training you need to build a successful event-planning business.
Request franchise information from Complete Weddings + Events to learn more about investing in a small business with a team that’s committed to the success of each franchise owner.
